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The Sage Handbook of Brand Management

The Sage Handbook of Brand Management

Hardcover

Business GeneralLaborManagement

ISBN10: 1529692954
ISBN13: 9781529692952
Publisher: Sage Publications Ltd
Published: Mar 25 2026
Pages: 688
Weight: 2.83
Height: 1.44 Width: 6.69 Depth: 9.61
Language: English
The Sage Handbook of Brand Management is an essential resource for scholars, students, practitioners to develop an understanding of how to build brands that resonate in a rapidly transforming world.

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Management