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Brand Identity Breakthrough / Революция Бренда: How to Craft
Paperback
ISBN13: 9781945884320
Publisher: Identity Publications
Published: Mar 20 2017
Pages: 280
Weight: 0.91
Height: 0.63 Width: 6.00 Depth: 9.00
Language: Russian
Does your business have a story to tell? It should! From the moment you first opened your doors, you began crafting it. With every new product you release, you carve out an even more unique niche in your industry. This all builds up to one thing-brand identity. Does yours stand out from the crowd?
With a decade of experience studying businesses across the world, Diehl has unlocked the key to creating innovative brand identities and distinct business stories. In Brand Identity Breakthrough, you and your small business will learn how to develop a strong brand identity by combining your personality and values with the functionality of your products, becoming an irreplaceable brand and company.
Whether you lead a growing company, or are just starting out, Brand Identity Breakthrough will give you a smarter way to think about product development flow, branding, brand mapping strategy, and business model generation. With proven, and well-organized logic, it will set you on the path to selling more-and at higher prices-giving the customers exactly what they want and sending your profits through the roof.
Может ли ваш бизнес рассказать о себе? А должен! Вы же начали создавать его еще с того момента, когда впервые открыли дверь своего офиса! Каждый готовый продукт, вышедший в свет от вашего имени, более тонко оттачивает свою уникальную нишу в отрасли, создавая одну, очень важную вещь - индивидуальность бренда. Выделяется ли ваш бренд среди множества других?
Грегори Дил, изучая бизнес по всему миру на протяжении десяти лет, отыскал ключ к созданию инновационной индивидуальности брендов и неповторимых историй бизнеса. В книге Революция бренда, вы, как владелец малого бизнеса, узнаете, как развить отчетливую индивидуальность бренда, объединяя ваши личностные качества и ценности с функциональностью вашей продукции, и как стать незаменимым брендом и компанией на рынке.
Являетесь ли вы руководителем уже ра&#
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