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Retention Point: The Single Biggest Secret to Membership and Subscription Growth for Associations, SAAS, Publishers, Digital Access, Subscription Boxe
Paperback
ISBN13: 9780692094556
Publisher: Membership Services, Inc.
Published: May 4 2018
Pages: 162
Weight: 0.43
Height: 0.35 Width: 5.50 Depth: 8.50
Language: English
Struggling with high churn and stalled subscription growth?
Here's the truth: Membership growth doesn't come from getting more members. It comes from keeping the ones you've got.
Retention Point reveals the exact moment when a new subscriber becomes a loyal Lifer-and how to engineer that moment on purpose, at scale.
In this fast-paced, no-fluff guide, subscription growth expert Robert Skrob takes you inside the systems used by associations, SaaS companies, publishers, and subscription boxes to:
- Slash churn by getting members to their Retention Point(TM) faster
- Turn free trials and short-term customers into long-term relationships
- Avoid the 5 most common retention mistakes that increase cancellations
- Build a Member On Ramp(TM) that makes new subscribers feel like insiders from Day 1
- Create emotional connection, identity, and belonging that drive long-term LTV
Whether you lead a digital subscription, SaaS company, membership program, or subscription box business, this book gives you the systems, frameworks, and real-world examples to stop churn before it starts.
This isn't theory. It's a playbook. Used by 1,000+ subscription CEOs to scale growth through retention.
Bonus: Retention Rescue Scorecard
Take the 2-minute diagnostic CEOs use to find hidden churn leaks.
Visit: BeUnleavable.com/scorecard
Ready to triple your recurring revenue-without spending a dollar more on acquisition?
Buy your copy now and hit your Retention Point(TM).
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