Open Daily: 10am - 10pm | Alley door pickup 10am - 7pm 3038 Hennepin Ave Minneapolis, MN
612-822-4611

  • Open Daily: 10am - 10pm
    Alley-side Pickup: 10am - 7pm

    3038 Hennepin Ave Minneapolis, MN
    612-822-4611

Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
Research Design in Business and Management: A Practical Guide for Students and Researchers

Research Design in Business and Management: A Practical Guide for Students and Researchers

Hunziker, Stefan
Blankenagel, Michael

Paperback

ManagementGeneral EducationGeneral Science

PREORDER - Expected ship date December 17, 2026

ISBN10: 3658527447
ISBN13: 9783658527440
Publisher: Springer Gabler
Published: Dec 17 2026
Pages: 289
Language: English

This textbook on research designs provides undergraduate and graduate students with detailed guidance to tackle their research projects. It has been recommended and developed for university courses in Germany, Austria, and Switzerland. The authors offer students relevant research designs in business and management. They show how to overcome the common qualitative and quantitative methods divide. For this purpose, the textbook focuses on the scientific problem-solving process. It emphasizes the importance of an appropriate research design to produce intellectual contributions. The authors describe the most relevant research designs in business and management research. They assess each research design about its suitability to answer specific research questions. The textbook also covers academic writing and provides valuable tips about the whole research process. It not only serves students as a resource to conduct their research projects. Moreover, it is also a helpful reference throughout the entire academic career. For the 3rd edition, the authors have added sections on research integrity and artificial intelligence in academic research.

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