• Open Daily: 10am - 10pm
    Alley-side Pickup: 10am - 7pm

    3038 Hennepin Ave Minneapolis, MN
    612-822-4611

Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
Representing Consumers: Voices, Views and Visions

Representing Consumers: Voices, Views and Visions

Paperback

Series: Routledge Interpretive Marketing Research

Business GeneralEconomicsMarketing

ISBN10: 0415184142
ISBN13: 9780415184144
Publisher: Routledge
Published: Sep 24 1998
Pages: 416
Weight: 1.83
Height: 1.11 Width: 6.20 Depth: 9.23
Language: English
Representing Consumers explores representation and constructions of 'truth' in consumer research. Contributions come from the United States and Britain and draw on a wide range of theoretical approaches.

1 different editions

Also available

Also from

Stern, Barbara

Also in

Marketing