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Public Relations in Hyper-globalization: Essential Relationship Management - A Japan Perspective
Paperback
Business GeneralManagementMarketing
ISBN13: 9781138054967
Publisher: Routledge
Published: Mar 13 2018
Pages: 296
Weight: 0.96
Height: 0.65 Width: 6.14 Depth: 9.21
Language: English
Public relations is the essential skill top leaders need to inspire and motivate globalized stakeholders, survive crisis, and take advantage of rapid technological and social change in today's hyper-globalization. Embedding this book's ethics based self-correction model assures governance to navigate a rapidly changing global environment.
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Public Relations in Hyper-globalization: Essential Relationship Management - A Japan Perspective
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