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Political Reputation Management: The Strategy Myth
Paperback
Series: Routledge New Directions in PR & Communication Research
ISBN13: 9780367870553
Publisher: Routledge
Published: Dec 12 2019
Pages: 216
Weight: 0.68
Height: 0.46 Width: 6.14 Depth: 9.21
Language: English
It is widely assumed that a competitive political environment of public distrust and critical media forces political parties to manage communications and reputations strategically, but is this really true? Basd on interviews with leading communicators and journalists, this book draws a unique picture of how political reputations are managed and
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