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Public Relations in Britain: A History of Professional Practice in the Twentieth Century

Public Relations in Britain: A History of Professional Practice in the Twentieth Century

Hardcover

MarketingGeneral Reference

ISBN10: 080583804X
ISBN13: 9780805838046
Publisher: Lawrence Erlbaum Assoc Inc
Published: May 27 2004
Pages: 290
Weight: 1.33
Height: 0.86 Width: 6.44 Depth: 9.36
Language: English
In this book the author asks a big question: how did public relations develop in Britain and why? The question is answered through a broad ranging narrative which links the evolution of British public relations in the early twentieth century to key polit

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