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Public Relations for Management Success
Hardcover
Series: Routledge Library Editions: Management
ISBN13: 9781138571624
Publisher: Routledge
Published: Apr 10 2018
Pages: 148
Weight: 0.71
Height: 0.38 Width: 5.50 Depth: 8.50
Language: English
Originally published in 1984. Public relations is a key element necessary for success in all business activities. Although some businessmen see public relations as a separable business function, this book argues convincingly that public relations should really be an integral management function, practised by all managers, all the time.
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