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Estratégia: o Conhecimento Secreto de Alexandre o Grande
Paperback
ISBN13: 9782213518800
Publisher: Siwa Books
Published: Mar 27 2024
Pages: 290
Weight: 0.86
Height: 0.61 Width: 6.00 Depth: 9.00
Language: Portuguese
Reconhecido como O Melhor Livro de Estratégia pelo CEO N 1 da lista Change Makers da FORBES, e mantendo-se como long-seller na versão original em espanhol, este livro transcende o mercado hispânico e chega ao Brasil como referência absoluta em Estratégia.
Assim como Mozart está para a Música e Einstein para a FÃsica, assim está Alexandre para a Estratégia. PhD. Rufus Fears.
Qual era o conhecimento secreto de Alexandre o Grande, o maior estrategista de todos os tempos? Como aplicar essa antiga sabedoria nos tempos atuais, na carreira, na empresa, nos esportes e na vida pessoal? O que Sun-Tzu, Steve Jobs e Mike Tyson têm em comum? Aqui você tem um livro inovador sobre Estratégia como nenhum outro, que revelará uma sabedoria ancestral que foi guardada cuidadosamente por cÃrculos exclusivos e considerada um segredo desde tempos imemoriais.
Com rigor histórico, profundidade de análise e respaldado pelas extensas pesquisas do influente estrategista do Século XX Sir Basil Liddell Hart, Manuel Bogado coloca à sua disposição os PrincÃpios Fundamentais do Pensamento Estratégico, um conhecimento atemporal que foi transmitido ao maior de todos os conquistadores. Empresários, profissionais, lÃderes, atletas, estudantes de estratégia e amantes da História encontrarão nestas páginas uma fonte inesgotável de sabedoria estratégica.
Mas não se engane, este não é o tÃpico livro motivacional e superficial que promete riqueza, poder ou fama. Trata-se de um guia profundo, realista, ético e indispensável, respaldado por provas históricas, pela razão, pelo senso comum e que chega quando mais o século XXI precisa. Se o utilizar com prudência e autoconhecimento, levará você a evitar erros desnecessários, a conquistar inúmeras vitórias e abrirá a possibilidade de desfrutar de uma vida equilibrada e da verdadeira prosperidade que chega através da sabedoria.
Nas suas páginas, obterá uma compreensão profunda daquilo que os gregos chamavam de Estratégia e será introduzido ao conceito de Grande Estratégia, à s Cinco Sabedorias Estratégicas e ao PrincÃpio Estratégico Essencial, a essência em si de toda boa estratégia.
No meio de um deserto de tendências passageiras, ideias superficiais e uma multidão de autoproclamados gurus, este livro é um oásis de ferramentas conceituais atemporais. Terá acesso a um conhecimento genuinamente diferente e ao mesmo tempo maduro e robusto como um antigo carvalho, testado e comprovado durante milênios. Tamanha raridade representa uma grande oportunidade.
Sun-Tzu disse: As oportunidades multiplicam-se à medida que são agarradas. E agora, você tem a oportunidade de descobrir os PrincÃpios Fundamentais de uma das Artes mais determinantes: a Estratégia.
Estas páginas contêm a matéria-prima necessária para uma transformação pessoal e o estabelecimento de uma base sólida para a tomada de decisões em todos os aspectos da vida. Porque a ciência da vida é a ciência suprema e a arte de viver, a melhor das artes.
IMPORTANTE: Este conhecimento vem com advertências, como tudo aquilo que concerne ao ser humano, pois quando este conhecimento foi utilizado por pessoas egocêntricas e foi levado ao extremo, causou a autodestruição de muitos. Homens poderosos e de grande ambição, mas também incontáveis indivÃduos anônimos e relativamente desprovidos de grandes talentos, alcançaram grandes vitórias através do que aprenderá neste livro. Mas não poucos ficaram apaixonados pelos seus próprios sucessos e acabaram por destruir a si mesmos, seus paÃses, organizações, equipes e famÃlias.
Maior conhecimento deve causar uma expansão em generosidade, bondade e justiça. Somente aqueles perdidos na escuridão veem o aumento do conhecimento como uma oportunidade para aumentar a sua ganância. - Ciro II, o Grande
Aprofunde-se nesta obra transcendental e descub
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