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The Behavioral Foundations of Strategic Management

The Behavioral Foundations of Strategic Management

Hardcover

Series: Theories of Strategic Management, Book 3

Business GeneralManagement

Publisher Price: $120.00

ISBN10: 1405124717
ISBN13: 9781405124713
Publisher: Wiley
Published: Dec 27 2004
Pages: 160
Weight: 0.80
Height: 0.69 Width: 6.24 Depth: 9.28
Language: English
This book argues persuasively that a behavioral perspective offers the best foundation for strategic management scholarship.
  • This book presents a focused approach to strategic management theory.
  • Outlines the basics of a behavioral approach to strategic management.
  • Examines assumptions of rationality and equilibrium and the problems they create.
  • Considers how a behavioral approach relates to a number of conventional approaches.

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