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Polish to Profit: The No-Fluff Guide to Starting, Pricing, Branding, Marketing and Growing a Handmade Press-On Nail Business
Paperback
Publisher: Seventy7 Nails
Published: Aug 18 2026
Pages: 138
Weight: 0.74
Height: 0.30 Width: 8.50 Depth: 11.00
Language: English
Turn your press-on nail skills into a business that actually makes money.
Polish to Profit is a practical, no-fluff guide for aspiring and established press-on nail artists who want to start, price, brand, market, and grow a profitable business-with real-world guidance instead of recycled advice.
Shannon Adams is a licensed nail technician and the founder of Seventy7 Nails, a home-based nail business that has generated six figures in annual sales for multiple years. Inside, she shares the strategies, systems, lessons, and mistakes that shaped her success.
You'll learn how to:
- Choose quality nail tips and create professional press-on sets
- Prep, shape, paint, decorate, and finish nails properly
- Select the right business model, niche, and ideal customer
- Calculate your true costs and price every set for profit
- Build a memorable brand and customer-friendly website
- Photograph and market your products with confidence
- Handle customer service, packaging, and shipping like a professional
- Create systems that support sustainable business growth
You'll also find practical calculators, worksheets, checklists, planning pages, and templates designed to help you apply what you learn.
Whether you're preparing to sell your first set or trying to turn an existing side hustle into a serious business, Polish to Profit gives you the roadmap to move forward with clarity and confidence.
Real experience. No gatekeeping.
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