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612-822-4611
Operationalizing Dynamic Pricing Models: Bayesian Demand Forecasting and Customer Choice Modeling for Low Cost Carriers

Operationalizing Dynamic Pricing Models: Bayesian Demand Forecasting and Customer Choice Modeling for Low Cost Carriers

Paperback

Business GeneralMarketing

ISBN10: 383492749X
ISBN13: 9783834927491
Publisher: Gabler Verlag
Published: Jan 13 2011
Pages: 351
Weight: 1.09
Height: 0.85 Width: 5.83 Depth: 8.27
Language: English
Steffen Christ shows how theoretic optimization models can be operationalized by employing self-learning strategies to construct relevant input variables, such as latent demand and customer price sensitivity.

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