Open Daily: 10am - 10pm | Alley door pickup 10am - 7pm 3038 Hennepin Ave Minneapolis, MN
612-822-4611

  • Open Daily: 10am - 10pm
    Alley-side Pickup: 10am - 7pm

    3038 Hennepin Ave Minneapolis, MN
    612-822-4611

Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
Online Merchants

Online Merchants

Arun Pathak, Arushi Kumar Tabitha Pa

Hardcover

Management

ISBN10: 9360843431
ISBN13: 9789360843434
Publisher: Wordpen Academics
Published: Jan 1 2026
Pages: 230
Weight: 1.10
Height: 0.56 Width: 6.14 Depth: 9.21
Language: English
Online Merchants is a practical and insightful guide to succeeding in the dynamic world of e-commerce. From setting up an online store to scaling a digital brand, this book equips aspiring entrepreneurs and retail professionals with the knowledge and tools needed to thrive in the global digital marketplace. Key Features: Starting Your Online Store: Guides readers through choosing a niche, setting up an e-commerce platform, and creating a seamless user experience. Product Sourcing and Inventory Management: Covers sourcing strategies, dropshipping, warehousing, and inventory optimization. Digital Marketing for Merchants: Explains key tools and strategies such as SEO, social media advertising, influencer marketing, and email campaigns. Customer Engagement and Retention: Highlights methods to build trust, provide excellent service, and increase customer lifetime value. Payment Gateways and Logistics: Details secure payment processing, shipping options, and order fulfillment best practices. Analytics and Performance Tracking: Teaches how to interpret key metrics and use data to drive growth and decision-making. Legal and Ethical Considerations: Discusses e-commerce laws, data privacy, consumer rights, and international compliance.

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