Open Daily: 10am - 10pm | Alley door pickup 10am - 7pm 3038 Hennepin Ave Minneapolis, MN
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  • Open Daily: 10am - 10pm
    Alley-side Pickup: 10am - 7pm

    3038 Hennepin Ave Minneapolis, MN
    612-822-4611

Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
Organisational Responses to Social Media Storms: An Applied Analysis of Modern Challenges

Organisational Responses to Social Media Storms: An Applied Analysis of Modern Challenges

Phippen, Andy
Bond, Emma

Hardcover

Business GeneralManagement

ISBN10: 3030499766
ISBN13: 9783030499761
Publisher: Palgrave Macmillan
Published: Jul 7 2020
Pages: 95
Weight: 0.62
Height: 0.31 Width: 5.83 Depth: 8.27
Language: English
This book explores the growing phenomenon of the social media storm in the context of educational establishments. With a methodological approach that draws on aspects of virtual and offline ethnography, the text presents a series of case studies of public online risk-related incidents. Our ethnographic methodology adopts the use of unobtrusive data collection approaches, to explore publicly available data from online interactive behaviours. Drawing on a range of methods from internet mediated research (IMR) to inform our ethnographic account, the book provides an in-depth exploration of the public and organisational discourses arising from four short, clear high-profile internet risk case studies in the education sector ranging from early year to higher education. It considers the social construction of a new 'risk' culture arising computer-mediated social interactions and its impact on, and response by, the organisations and society.

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