Open Daily: 10am - 10pm | Alley door pickup 10am - 7pm 3038 Hennepin Ave Minneapolis, MN
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  • Open Daily: 10am - 10pm
    Alley-side Pickup: 10am - 7pm

    3038 Hennepin Ave Minneapolis, MN
    612-822-4611

Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
Managing the Digital Transformation: A Guide to Successful Organizational Change

Managing the Digital Transformation: A Guide to Successful Organizational Change

Hess, Thomas

Hardcover

Business GeneralManagement

ISBN10: 3658384239
ISBN13: 9783658384234
Publisher: Springer Gabler
Published: Aug 16 2022
Pages: 213
Weight: 1.10
Height: 0.56 Width: 6.14 Depth: 9.21
Language: English
Digitisation and digital transformation are not only a topic of the media, but are also taking place in companies. The digital transformation affects the most diverse fields, from procurement to sales and from organisation to strategy development. This task requires the commitment of every company management and cannot simply be delegated. This book aims to help managers and entrepreneurs to set up structures in their organisation that allow them to approach the digital transformation systematically. The spectrum of topics ranges from the configuration of digitisation strategies to new management roles such as that of a Chief Digital Officer to the importance of IT infrastructures, HR management and corporate culture as enablers of digital transformation. A simple framework serves as an orientation framework that structures the management tasks and clearly summarises the various concepts and instruments.The focus for the revision for the 2nd edition is on the one handon the expansion to include organisational aspects, in particular with regard to the role of start-ups for the digital transformation, the design of the so-called Digital Innovation Units and the role of the CDO. Secondly, the design and management of digitisation projects is considered in a more differentiated way. And thirdly, the concept of digital transformation is further specified and delimited. In addition, the advancing technological development is taken into account.

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