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612-822-4611
Media Interview Techniques: A Complete Guide to Media Training

Media Interview Techniques: A Complete Guide to Media Training

Paperback

Business GeneralMarketing

ISBN10: 0749474726
ISBN13: 9780749474720
Publisher: Kogan Page
Published: Nov 24 2015
Pages: 224
Weight: 0.71
Height: 0.48 Width: 6.14 Depth: 9.21
Language: English
A practical guide to preparing for, conducting, and evaluating the success of media interviews, this book is based on communications expert Robert Taylor's eight-step methodology for polished and confident interview delivery across a range of platforms--TV, radio, internet, and video. Taylor explains how to handle nerves, voice and body language, communicate in a crisis, answer unfair questions, know when to decline interviews, win over skeptical audiences, and create a resonant message.

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