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Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
Luxury Fashion Branding: Trends, Tactics, Techniques

Luxury Fashion Branding: Trends, Tactics, Techniques

Paperback

Marketing

ISBN10: 1349356573
ISBN13: 9781349356577
Publisher: Springer Nature
Published: May 3 2007
Pages: 352
Weight: 1.10
Height: 0.74 Width: 6.14 Depth: 9.21
Language: English
This groundbreaking fashion branding and management text brings an analytical business dimension to the marketing and corporate techniques of the luxury fashion goods industry. It will make engaging reading for anyone who wishes to learn about the captivating business of turning functional products into objects of desire.

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