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Let Them Buy - The Modern Human-To-Human Sales Playbook
Paperback
Business GeneralInvesting & FinanceManagement
Publisher Price: $15.99
Publisher: Staten House
Published: Jun 11 2025
Pages: 114
Weight: 0.47
Height: 0.31 Width: 6.00 Depth: 9.00
Language: English
Stop Pushing. Start Guiding. Let Them Buy.
If traditional sales tactics feel manipulative, outdated, or just plain ineffective-you're not imagining it. Today's buyers are savvy, skeptical, and overloaded with information. They don't want to be sold. They want to be understood.
Let Them Buy is a modern guide to selling with empathy, not pressure. Philip Vivier, a seasoned entrepreneur and sales leader, introduces a practical, people-first approach that replaces aggressive closing techniques with authentic connection. You'll learn how trust, timing, and emotional intelligence can open doors that scripts never will.
Whether you're a startup founder, a sales executive, or a rep in the trenches, this book will help you:
- Build real rapport with today's decision-makers
- Stop chasing and start attracting the right customers
- Turn conversations into conversions-without the cringe
- Sell in a way that feels good for you and your buyer
Less pitch. More permission. Let them buy.
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