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Intercultural Public Relations: Insights from the Middle East
Paperback
Series: Global PR Insights
MarketingGeneral ReferenceGeneral Racism & Ethnic Studies
ISBN13: 9781032436715
Publisher: Routledge
Published: Jul 20 2026
Pages: 118
Weight: 0.34
Height: 0.27 Width: 5.50 Depth: 8.50
Language: English
This book examines the intricate relationship between culture and public relations within the Middle Eastern context, adopting an interpretive, inductive approach to explore how various cultural dimensions shape the enactment of key public relations concepts.
1 different editions
Also available
Intercultural Public Relations: Insights from the Middle East
Avidar, Ruth
Dhanesh, Ganga S.
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Avidar, Ruth
Intercultural Public Relations: Insights from the Middle East
Avidar, Ruth
Dhanesh, Ganga S.
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