Open Daily: 10am - 10pm | Alley door pickup 10am - 7pm 3038 Hennepin Ave Minneapolis, MN
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  • Open Daily: 10am - 10pm
    Alley-side Pickup: 10am - 7pm

    3038 Hennepin Ave Minneapolis, MN
    612-822-4611

Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
Handbook of Research on Digital Marketing Innovations in Social Entrepreneurship and Solidarity Economics

Handbook of Research on Digital Marketing Innovations in Social Entrepreneurship and Solidarity Economics

Saiz-Alvarez, Jose Manuel

Hardcover

Business GeneralEconomicsMarketing

ISBN10: 1522589392
ISBN13: 9781522589396
Publisher: Igi Global Scientific Publishing
Published: Apr 26 2019
Pages: 410
Weight: 3.02
Height: 1.00 Width: 8.50 Depth: 11.00
Language: English
Technological advances in the realm of business have attributed to the global interest of using digital innovations to increase consumer traffic. Utilizing these new techniques can increase the profitability of business industries and consumer analytic information for future reference. The Handbook of Research on Digital Marketing Innovations in Social Entrepreneurship and Solidarity Economics is a collection of research on social entrepreneurship as a critical element of economic growth with a look at the evolutionary aspects of digital technologies on the industry. While highlighting topics including social media, microfinance, and consumer behavior, this book is ideally designed for marketers, managers, professionals, academics, and graduate-level students concerned about the fields of economics, sociology, education, politics, and digital technology innovation.

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