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612-822-4611
Greenwashing Strategies

Greenwashing Strategies

Paperback

Marketing

ISBN10: 6206811514
ISBN13: 9786206811510
Publisher: Our Knowledge Publishing
Published: Apr 30 2025
Pages: 68
Weight: 0.23
Height: 0.16 Width: 6.00 Depth: 9.00
Language: English
A genuine global awareness, free from practices that are harmful to consumers, is fundamental to the process of preserving the ecosystem and human heritage, promoting consumer rights and building an economically prosperous, socially just and environmentally sound society. Therefore, analysing business practices with regard to the environment, with a view to identifying greenwashing practices, can contribute to improving the relationship between manufacturers and consumers.

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