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The Global Foundations of Public Relations: Humanism, China and the West

The Global Foundations of Public Relations: Humanism, China and the West

Paperback

Series: Routledge New Directions in PR & Communication Research

MarketingGeneral Reference

ISBN10: 1032054751
ISBN13: 9781032054759
Publisher: Routledge
Published: May 31 2023
Pages: 216
Weight: 0.72
Height: 0.48 Width: 6.14 Depth: 9.21
Language: English

The Global Foundations of Public Relations: Humanism, China and the West explores the growing humanistic turn in public relations processes and proposes that this has compelling parallels in the roots of Chinese philosophies.

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