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Veränderungsprojekte Erfolgreich Umsetzen: Ihr Kompass Zur Unternehmens- Und Prozessoptimierung in Kmus
Paperback
ISBN13: 9783662577004
Publisher: Springer Gabler
Published: Dec 5 2018
Pages: 238
Weight: 0.92
Height: 0.54 Width: 6.69 Depth: 9.61
Language: German
Unternehmen müssen nicht jeder Management-Mode hinterherlaufen und ständig umstrukturieren. Aber spätestens wenn Megatrends wie die Digitalisierung zu einem nachhaltigen Paradigmenwechsel führen, sind Unternehmen gefordert, ihre Geschäftsmodelle, Prozesse und Strukturen zyklisch anzupassen, um wettbewerbsfähig zu bleiben.
Die Autoren, beide Unternehmensgründer und Berater, erläutern ihr Modell in vier Modulen: ausgehend von der Ist-Analyse über die proaktive Datenanalyse bis zur Sollkonzeption und Umsetzung. Ihre Vorgehensweise baut auf dem Prinzip der Systemanalyse auf. Das hei t, sie folgt einem iterativen, rückgekoppelten und heuristischen Prozess. Iterativ, weil man sich schrittweise vorarbeiten muss; rückgekoppelt, weil man den Mut haben muss, Schritte zurückzugehen und heuristisch, weil die Erfolgsaussichten mit der Erfahrung steigen.
Das Buch mit zahlreichen Beispielen aus der Beratungspraxis richtet sich an Unternehmer und Verantwortliche in kleinen und mittleren Unternehmen, die nachhaltige Veränderungsprozesse ansto en und realisieren wollen.
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