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Strategische Unternehmensführung Zwischen Shareholder-Value Und Stakeholder-Value
Paperback
ISBN13: 9783834940926
Publisher: Springer Gabler
Published: Apr 25 2013
Pages: 209
Weight: 0.66
Height: 0.51 Width: 5.83 Depth: 8.27
Language: German
Viele Unternehmen sind mit sich rasant verändernden Umfeldbedingungen konfrontiert, welche die Unternehmensführung vor umfangreiche Aufgaben stellen. Dies erfordert einen Gestaltungs- und Entwicklungsrahmen, der das Wechselspiel von Stabilisierung und Wandel im Unternehmen ermöglicht. Es stellen sich Fragen nach der Beherrschbarkeit von Entwicklungsverläufen und nach dem Ma stab zur Beurteilung des unternehmerischen Erfolgs. Hanno Poeschl stellt die Interaktion zwischen dem Unternehmen und seinen Stakeholdern dar und zeigt die Leistungsmöglichkeiten der strategischen Unternehmensführung aus theoretischer und praktischer Sicht. Der Autor entwickelt ein konkretes Lösungsschema, das eine Strukturierung der Problemstellung und der Lösungsansätze für die langfristig erfolgreiche Unternehmensführung ermöglicht. Er erfasst und erläutert die Kausalitätszusammenhänge und zeigt Gestaltungsmodelle auf, die einen Zuwachs an Handlungsfähigkeit für die Unternehmensführung mit sich bringen.
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