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Strategieentwicklung Bei Qualitativen Zielen.: Die Abbildung Und Verarbeitung Qualitativer Zielinformationen in Einem Fuzzy-Logik-Basierten Expertensy
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Series: Schriftenreihe Unternehmensführung, Book 14
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ISBN13: 9783928238939
Publisher: Verlag Wissenschaft & Praxis
Published: Jan 1 1996
Pages: 263
Weight: 0.79
Language: German
Einen Ausweg aus dieser Situation stellt die Abbildung der qualitativen Zielinformationen in unscharfe Mengen dar. In der Arbeit werden zunächst die strategische Unternehmensplanung und qualitative Ziele eingehend untersucht. Anschlie end wird gezeigt, wie sich verbale Bewertungen von Unternehmenszielen mittels Fuzzy-Zahlen, Fuzzy-Intervallen und linguistischer Variablen sachadäquat und ohne Informationsverlust modellieren lassen. Zur Unterstützung der Strategieentwicklung, d. h. zur Verarbeitung der unscharf formulierten Informationen, wird ein Fuzzy-Logik basierter Expertensystemansatz entwickelt. Diese Konzeption beinhaltet sowohl operatorbasierte als auch wissensbasierte Aggregationsverfahren.
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