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Stakeholderspezifische Wirkung Von Corporate Brands: Ein Modell Zur Integrierten Evaluation Und Steuerung Von Unternehmensmarken
Paperback
Series: Innovatives Markenmanagement
ISBN13: 9783835006423
Publisher: Deutscher Universitatsverlag
Published: Jun 26 2007
Pages: 344
Weight: 0.98
Height: 0.77 Width: 5.83 Depth: 8.27
Language: German
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