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Quick Guide Strategisches Management Und Digitalisierung: Wie Sie Potenziale Der Digitalisierung Für Ihre Organisation Strategisch Nutzen
Paperback
Series: Quick Guide
ISBN13: 9783658419813
Publisher: Springer Gabler
Published: Sep 1 2023
Pages: 119
Weight: 0.38
Height: 0.29 Width: 5.83 Depth: 8.27
Language: German
Digitalisierung verändert als Megatrend die Wirtschafts- und Gesellschaftswelt und hat somit auch Einfluss auf Strategien von Organisationen. Die Autor: innen zeigen entlang des klassischen Strategie-Prozesses auf, welche Tools und Abläufe in den Phasen Analyse, Formulierung und Umsetzung geeignet sind bzw. angepasst werden sollten, um die Potenziale der Digitalisierung strategisch zu nutzen. Praxisbeispiele von Unternehmen geben Orientierung und verdeutlichen, wie Digitalisierung bereits in anderen Organisationen umgesetzt wird.
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