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Markenimagekonfusion ALS Managementherausforderung: Zum Problem Einer Gedächtnisbasierten Und Point of Sale Induzierten Verwirrenden Wahrnehmung Von M
Paperback
Series: Innovatives Markenmanagement
ISBN13: 9783834909497
Publisher: Gabler Verlag
Published: Apr 11 2008
Pages: 259
Weight: 0.81
Height: 0.63 Width: 5.83 Depth: 8.27
Language: German
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