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Kommunikationscontrolling in Verbindung Mit Zielgrößen Des Markenwertes: Eine Methodische Herangehensweise Und Prüfung an Einem Fallbeispiel
Paperback
Series: Basler Schriften Zum Marketing, Book 25
ISBN13: 9783834919502
Publisher: Springer Nature
Published: Oct 8 2009
Pages: 374
Weight: 1.05
Height: 0.82 Width: 5.83 Depth: 8.27
Language: German
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