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Internationale Konditionenpolitik
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ISBN10: 3640619870
ISBN13: 9783640619870
Publisher: Grin Verlag
Published: May 14 2010
Pages: 26
Weight: 0.10
Height: 0.06 Width: 5.83 Depth: 8.27
Language: German
ISBN13: 9783640619870
Publisher: Grin Verlag
Published: May 14 2010
Pages: 26
Weight: 0.10
Height: 0.06 Width: 5.83 Depth: 8.27
Language: German
Studienarbeit aus dem Jahr 2010 im Fachbereich BWL - Offline-Marketing und Online-Marketing, Note: 2,7, Universität Konstanz, Sprache: Deutsch, Abstract: 1. Einleitung Im Zeitalter von Internet, Flugzeugen, Frachtschiffen und den Fähigkeiten fremde Sprachen zu verstehen, gehört es zum Alltagsgeschäft vieler Unternehmen im Ausland Geschäfte abzuschlie en. Zu einem erfolgreichen Geschäftsabschluss gehört unter anderem auch das Übereinkommen über die Konditionen. Doch inwiefern unterscheidet sich die internationale Konditionenpolitik zu den nationalen Gepflogenheiten und welche Regeln gilt es diesbezüglich zu beachten? In der vorliegenden Arbeit sollen die Besonderheiten der internationalen Konditionenpolitik erläutert werden. Um im Speziellen die Besonderheiten ausarbeiten zu können, soll zunächst eine allgemeine Klärung des Begriffs der Konditionenpolitik erfolgen. Im Weiteren wird die internationale Ebene des Begriffs erklärt und anschlie end soll eine Ausarbeitung der Besonderheiten im internationalen Kontext dargestellt werden. Abschlie end wird eine gezielte Betrachtung der kulturellen Unterschiede aufgezeigt. 2. Begriffsdefinition: Konditionenpolitik Die Suche nach einer allgemein gültigen und einheitlichen Definition des Konditionenbegriffs erscheint als ein schwieriges Unterfangen, da sich diesbezüglich viele verschiedene Interpretationen finden lassen. Einige zielen lediglich darauf ab, die Konditionengewährung als preisliches Feininstrument zu bezeichnen, was jedoch keinesfalls zutrifft, da die Konditionenpolitik vielmehr ein begleitendes Instrument zur Preisbestimmung ist [...]
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