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Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
Food Retail Management Strategic Cases

Food Retail Management Strategic Cases

Paperback

Marketing

ISBN10: 1523255005
ISBN13: 9781523255009
Publisher: Createspace
Published: Jan 6 2016
Pages: 204
Weight: 1.07
Height: 0.43 Width: 8.50 Depth: 11.00
Language: English
Every food retail company in the world connects in the same way- with their brand. How they go to market, how they engage customers, how they price their products, even how their company can connect on a higher purpose- all strategies, tactics, communications, and actions should be centered upon the brand message. Know your brand and you are heading in the right direction. Forget your brand and risk being over-taken by your competition. The world of food retail is tight on margins and heavy on traffic. If you are going to compete, you need an identity.

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