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Environmental Innovation and Firm Performance: A Natural Resource-Based View

Environmental Innovation and Firm Performance: A Natural Resource-Based View

Paperback

Business GeneralManagement

ISBN10: 1349348953
ISBN13: 9781349348954
Publisher: Palgrave MacMillan
Published: Oct 29 2012
Pages: 162
Weight: 0.46
Height: 0.38 Width: 5.50 Depth: 8.50
Language: English
The links between a firm's competitiveness and the natural environment have been studied since the mid 90's. This volume explores, both theoretically and empirically, the relationships between environmental product innovation, green image and firm performance.

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