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Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
Essentials of Strategic Management with Connect Plus Access Code: The Quest for Competitive Advantage

Essentials of Strategic Management with Connect Plus Access Code: The Quest for Competitive Advantage

Paperback

Management

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ISBN10: 1259280624
ISBN13: 9781259280627
Publisher: Mcgraw Hill Book Co
Published: Mar 5 2014
Weight: 1.60
Height: 0.60 Width: 8.00 Depth: 9.90
Language: English
Essentials of Strategic Management presents a conceptually strong treatment of strategic management principles and analytic approaches that features straight-to-the-point discussions, timely examples, and a writing style that captures the interest of students. The Fourth Edition of Essentials of Strategic Management is very much in step with the best academic thinking and contemporary management practice. The chapter content continues to be solidly main-stream and balanced, mirroring both the penetrating insight of academic thought and the pragmatism of real-world strategic management. The text serves as the theoretical foundation of a teaching approach incorporating a business strategy simulation.

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