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  • Open Daily: 10am - 10pm
    Alley-side Pickup: 10am - 7pm

    3038 Hennepin Ave Minneapolis, MN
    612-822-4611

Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
The Effect of COVID-19 spread on Egyptian consumer behavior

The Effect of COVID-19 spread on Egyptian consumer behavior

Bakkar, Mahmoud

Paperback

Marketing

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ISBN10: 6202816449
ISBN13: 9786202816441
Publisher: Lap Lambert Academic Pub
Published: Sep 22 2020
Pages: 52
Weight: 0.20
Height: 0.12 Width: 6.00 Depth: 9.00
Language: English
This book attempts to investigate the effect of COVID-19 spread on Egyptian consumer behaviour. This was applied during the period from March 15, 2020, to July 15, 2020. A questionnaire-based survey was performed to collect data from (384) person (127 males and 257 females), from different Governorates. The results indicate that consumer behaviour is affected by the spread of the coronavirus. The results also indicate that: There are no statistically significant differences between mean responses of the research sample about the effect of the spread of the Coronavirus on consumer behaviour attributable to (gender, Place of residence and age), and There are statistically significant differences between mean responses of the research sample about the effect of the spread of the Coronavirus on consumer behaviour attributable to (Marital status, qualification, Affiliation and Region).

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