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Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
Development of a Draft Balanced Scorecard for Zara

Development of a Draft Balanced Scorecard for Zara

Paperback

Management

ISBN10: 3668002134
ISBN13: 9783668002135
Publisher: Grin Verlag
Published: Jul 14 2015
Pages: 30
Weight: 0.11
Height: 0.07 Width: 5.83 Depth: 8.27
Language: English
Seminar paper from the year 2015 in the subject Business economics - Miscellaneous, grade: 80.00/100.00, University of Strathclyde (Strathclyde Business School), course: Performance Measurement & Management, language: English, abstract: In 2001, CNN euphorically described Zara as a Spanish success story (CNN, 2001). Thirteen years later, Tobias Buck of The Financial Times called the Spanish fashion brand one of the most striking corporate success stories of recent years (Buck, 2014). Having started as a small fashion store in A Coruña, Zara is now the flagship brand of Inditex, the biggest fashion retailer in the world.

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