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Demand-Driven Business Strategy: Digital Transformation and Business Model Innovation

Demand-Driven Business Strategy: Digital Transformation and Business Model Innovation

Hardcover

Series: Business and Digital Transformation

Business GeneralManagement

ISBN10: 1032127651
ISBN13: 9781032127651
Publisher: Routledge
Published: Feb 24 2022
Pages: 180
Weight: 0.99
Height: 0.50 Width: 6.14 Depth: 9.21
Language: English

This book explains the ways of transforming business models from supply driven to demand driven through digital technologies and big data analytics. It covers important topics such as digital leadership, the role of Artificial Intelligence, and platform firms and their role in business model transformation.

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