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Data at Speed: What Professional Racing Teaches Leaders About Decisions and Performance
Hardcover
Publisher Price: $39.99
Publisher: Ramsey International, LLC
Published: Aug 3 2026
Pages: 202
Weight: 0.97
Height: 0.50 Width: 6.00 Depth: 9.00
Language: English
PRAISE FOR DATA AT SPEED
A readable and intriguing business book that draws parallels between the corporate and racing worlds. -Kirkus Reviews
Ramsey does a skillful job of interweaving his own experiences on the racetrack, which lends his narrative more excitement than corporate guidebooks tend to have. -Kirkus Reviews
What if the best lessons about leading with data didn't come from a boardroom, but from a cockpit at 140 miles per hour?
Dr. Mark Ramsey spent over 35 years as one of the most accomplished data and analytics leaders in the industry, serving as the first Chief Data Officer at Samsung, the first R&D Chief Data and Analytics Officer at GlaxoSmithKline, and leading IBM's global analytics practice. He holds 30 patents and a Ph.D. in Applied Computer Science. Then he did something nobody expected: he built a professional racing team called Big Data in Action and took everything he knew about data strategy onto the racetrack.
What he discovered was that the challenges are nearly identical. The patterns that derail a racing team's data program are the same ones that derail a Fortune 500 company's. Tire degradation mirrors resource depletion. Pit stop timing is change management. Real-time telemetry is the analytics pipeline every organization wishes it had. And a car landing on your hood at 110 miles per hour teaches you more about resilience than any leadership seminar ever will.
Data at Speed introduces five racing principles - decompose your key metrics, predict your resources, expand your use of external data, find unique data sources, and mine your history creatively - and translates each into practical frameworks drawn from IMSA endurance races, Formula 1 strategy, and club racing in a 600-horsepower KTM X-BOW GT2. Along the way, Ramsey shares the White Space Framework that helped a top-ten pharmaceutical company compress its drug development timeline, the Samsung-bank data partnership that no competitor thought to pursue, and the Laguna Seca gamble where data, strategy, and courage collided at over a hundred miles per hour.
This book will help you:
- Break any performance metric into the sub-components where the real leverage hides
- Monitor the resources that sustain your data program before they run dry
- Find the data sources your competitors haven't discovered
- Build resilience that is structural, not bureaucratic
- Create a culture where data-driven decisions happen at the speed of your business
Whether you are a CDO, CIO, CEO, or an aspiring data leader, Data at Speed will change how you think about the intersection of data, decisions, and performance. And if you are a racer, you will never look at your telemetry the same way again.
You cannot debate a lap time. You cannot argue with the stopwatch.
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