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Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
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612-822-4611
Defining Your Market: Winning Strategies for High-Tech, Industrial, and Service Firms

Defining Your Market: Winning Strategies for High-Tech, Industrial, and Service Firms

Hardcover

ManagementMarketing

ISBN10: 0789002515
ISBN13: 9780789002518
Publisher: Routledge
Published: Aug 4 1998
Pages: 196
Weight: 1.13
Height: 0.77 Width: 6.38 Depth: 8.84
Language: English
This book provides the blueprint for visionary companies who are building markets today to be market leaders tomorrow. It does so by providing a practical and comprehensive base for defining and redefining marketing in competitive and fast-changing global markets. You'll find invaluable information about market identification, analysis, selection, and strategy.

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Marketing