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Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
Chickens and Pigs: Business Models and Competitive Strategy

Chickens and Pigs: Business Models and Competitive Strategy

Paperback

ManagementGeneral Photography

Publisher Price: $20.00

ISBN10: 0964696207
ISBN13: 9780964696204
Publisher: Emba Pr
Published: Sep 21 2007
Pages: 132
Weight: 0.45
Height: 0.31 Width: 6.00 Depth: 9.00
Language: English
Chickens and Pigs shows executives how to use the power of business models to build strategies that make customers the center of their strategic planning activities. The reader learns how to: categorize customers in terms of the benefits they bring, focus on the right customers, balance holding current customers with finding new ones, and diversify with purpose and confidence. It's a strategic planning book unlike any other, written by an author who straddles both the academic and business settings. It offers fresh, innovative, and effective solutions to problems that keep executives awake at night.

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