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Contemporary Case Studies on Fashion Production, Marketing and Operations
Paperback
Series: Springer Fashion Business
Business GeneralMarketingTechnology & Engineering
ISBN13: 9789811349843
Publisher: Springer Nature
Published: Feb 9 2019
Pages: 243
Weight: 0.81
Height: 0.55 Width: 6.14 Depth: 9.21
Language: English
Documents real-world practices in fashion business from production, marketing to operations
Serves as a nexus of theories and practices to approach challenges in the fashion industry nowadays
Advances knowledge for both the academia and the private sector in fashion business
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