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Building the Athlete Brand: A Practical Handbook
Paperback
ISBN13: 9781032899190
Publisher: Routledge
Published: Dec 24 2025
Pages: 264
Weight: 0.86
Height: 0.58 Width: 6.14 Depth: 9.21
Language: English
This is the first book to offer a complete, practical guide to the process of building an athlete brand and developing brand value.
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