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The Business of Data: Commercial Opportunities and Social Challenges in a World Fuelled by Data

The Business of Data: Commercial Opportunities and Social Challenges in a World Fuelled by Data

Hardcover

Series: Innovation and Technology Horizons

Business GeneralMarketingGeneral Computers

ISBN10: 1138385662
ISBN13: 9781138385665
Publisher: Routledge
Published: Jul 10 2020
Pages: 118
Weight: 0.79
Height: 0.38 Width: 6.14 Depth: 9.21
Language: English

This book is about the rise of data as a driver of innovation and economic growth. It charts the evolution of business data as a valuable resource and explores some of the key business, economic and social issues surrounding the data-driven revolution we are currently going through.

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