Open Daily: 10am - 10pm | Alley door pickup 10am - 7pm 3038 Hennepin Ave Minneapolis, MN
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  • Open Daily: 10am - 10pm
    Alley-side Pickup: 10am - 7pm

    3038 Hennepin Ave Minneapolis, MN
    612-822-4611

Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
Approaching Business Models from an Economic Perspective

Approaching Business Models from an Economic Perspective

Zhu, Wuxiang
Wei, Wei
Lin, Guiping

Paperback

Series: SpringerBriefs in Business

EconomicsManagement

ISBN10: 3642310222
ISBN13: 9783642310225
Publisher: Springer
Published: Aug 8 2012
Pages: 150
Weight: 0.55
Height: 0.50 Width: 6.10 Depth: 9.00
Language: English
Approaching Business Models from an Economic Perspective examines business model logic and explores the model from different aspects including definition, design, functionality, elements, and self-sustaining logic. It explains the essence and core elements of a business model and unlocks its mysteries, helping transform business model practices into an expedient set of theories that in turn facilitate application in real scenarios. The book explores the logic behind the six major elements and enables entrepreneurs to study and implement business model theory and make decisions confidently based on a compelling logic. Moreover, it demonstrates through an array of convincing examples that a transaction structure and its six elements follow the principles of increasing transaction value, reducing transaction costs, and mitigating transaction risks.

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