Open Daily: 10am - 10pm | Alley door pickup 10am - 7pm 3038 Hennepin Ave Minneapolis, MN
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  • Open Daily: 10am - 10pm
    Alley-side Pickup: 10am - 7pm

    3038 Hennepin Ave Minneapolis, MN
    612-822-4611

Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
Advances in Business and Management Forecasting

Advances in Business and Management Forecasting

Lawrence, Kenneth D.
Geurts, Michael D.

Hardcover

Series: Advances in Business and Management Forecasting, Book 4

ManagementGeneral Sociology

ISBN10: 0762312815
ISBN13: 9780762312818
Publisher: Emerald Pub Ltd
Published: Feb 17 2006
Pages: 300
Weight: 1.21
Height: 1.09 Width: 6.64 Depth: 9.20
Language: English
Advances in Business and Management Forecasting is a blind refereed serial publication published on an annual basis. The objective of this research annual is to present state-of-the-art studies in the application of forecasting methodologies to such areas as sales, marketing, and strategic decision making. (An accurate, robust forecast is critical to effective decision making.) It is the hope and direction of the research annual to become an applications- and practitioner-oriented publication. The topics will normally include sales and marketing, forecasting, new product forecasting, judgmentally based forecasting, the application of surveys to forecasting, forecasting for strategic business decisions, improvements in forecasting accuracy, and sales response models. It is both the hope and direction of the editorial board to stimulate the interest of the practitioners of forecasting to methods and techniques that are relevant.

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