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The Assessment of Industrial Markets
Paperback
Series: Routledge Revivals
ISBN13: 9781032878584
Publisher: Routledge
Published: Jan 19 2026
Pages: 422
Weight: 1.30
Height: 0.86 Width: 6.14 Depth: 9.21
Language: English
First Published in 1968, The Assessment of Industrial Markets offers a quite different approach to the subject of industrial marketing research. The book is essentially practical and contains an important innovation.
1 different editions
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