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The Art of Sales: A basic guide to sales concepts from a real expert
Paperback
Publisher: Independently Published
Published: Jul 16 2025
Pages: 328
Weight: 0.72
Height: 0.69 Width: 5.00 Depth: 8.00
Language: English
This book covers the most essential topics within the vast field of sales: sales techniques, communication skills, negotiation, sales goal management, basic marketing knowledge, and the proper mindset of a salesperson. It also includes insights from 37 customers across 20 countries and 50 salespeople from 13 countries to help both current and aspiring sales professionals understand what kind of preparation is necessary to become truly excellent at sales.
Furthermore, the book introduces the SJ Sales Heyday Graph, a framework developed by the author. This tool allows salespeople to reflect on their current career phase and pinpoint their current position within their personal sales prime, providing valuable insight into how they can manage and develop their sales careers going forward.
The structure of the book is modeled after the Art of Mathematics format. It presents core concepts, supports understanding with various examples, and offers practical exercises to internalize what is learned. With 50 examples included, readers can set a goal to complete one example each day and make the core contents their own in just 50 days. For those studying in groups, sharing and discussing the examples will lead to deeper and more meaningful learning.
I sincerely hope this book helps salespeople all over the world to improve their sales skills day by day.
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