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The Art of Crisis Communication - Guidelines for Managing a PR Crisis

The Art of Crisis Communication - Guidelines for Managing a PR Crisis

Paperback

Marketing

ISBN10: 1446603385
ISBN13: 9781446603383
Publisher: Lulu.com
Published: Jan 5 2024
Pages: 126
Weight: 0.34
Height: 0.27 Width: 5.50 Depth: 8.50
Language: English
The Art of Crisis Communication offers invaluable guidelines for navigating PR crises with confidence and integrity. Drawing on real-world examples and expert insights, this comprehensive guide covers every aspect of crisis management, from proactive planning to effective communication strategies. Learn how to identify potential crises, mitigate damage, and rebuild trust with stakeholders. With practical tips and case studies, this book is an indispensable resource for PR professionals and business leaders alike.

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