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Four Levers Negotiating: The Simple, Counterintuitive Way to Higher Deal Values and Lasting Trust
Hardcover
Publisher Price: $28.00
ISBN13: 9781637748404
Publisher: Matt Holt Books
Published: Jan 27 2026
Pages: 240
Weight: 0.80
Height: 0.95 Width: 5.99 Depth: 9.14
Language: English
- Why traditional negotiating approaches are no longer sustainable The four levers to pull in any negotiation to make magic happen How to better position and propose your pricing Strategies for navigating common concession requests that arise in negotiations
In today's as-a-service economy, where the deal itself is merely an early milestone on the path to acquiring customers who not only buy from you, but stay, buy more, and become your advocates, one-off, trust eroding approaches are no longer sustainable. Four Levers Negotiating is your immediately actionable guide to building trust instead of eroding it, discounting less, forecasting more accurately, and, ultimately, leaving negotiating anxiety behind.
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