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The First Mile: A Launch Manual for Getting Great Ideas Into the Market
Hardcover
Publisher Price: $28.00
ISBN13: 9781422171769
Publisher: Harvard Business Review Press
Published: May 6 2014
Pages: 256
Weight: 0.85
Height: 1.10 Width: 5.80 Depth: 8.30
Language: English
- Why spinouts, wrong turns, and other challenges commonly trip up innovation--and the practical strategies you can use to avoid them
- Why innovators need to seek chaos in an age of constant change--and other essential leadership skills Drawing on his decade of experience as an innovation adviser and investor, Anthony describes hard-won lessons from disruptive start-ups and global giants alike. The First Mile will give you the knowledge and confidence to travel this perilous--but ultimately promising--terrain. The first mile can be a scary place, but you don't have to traverse it alone. This book can help.
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